New facts and figures for your enjoyment!

Apologies for the tardy updating of this blog, I have been off having another baby (well supporting my wife while she does!). Things are hectic in the Rogers household, but as I live to give I thought I would give you some updated facts and figures from our recent research here at etv:

• Using TV and online combined delivers up to 50% increase in positive brand perception
• The number of Britons viewing TV online has more than doubled in the last 12 months, according to Ofcom.
• The number of UK internet users who watched YouTube hit 9m in April 2008
• Take-up of broadband through a landline grew from 52% of households to 58% in 12 months
• More than one in ten mobile phone users have accessed the internet on their phone and 3G mobile connections
• The amount of time people across Europe spend watching online video has grown by 50% in the past 12 months, according to Jupiter Research
• Nine out of 10 UK web users watched video online in December 2007, according to comScore

Yet again, compelling figures. I am certainly seeing a lot of interest in the 'Player' technology that makes this kind of interaction possible. We have some collaborations going on with a number of the main vendors in this market and I think I will summerize when I have a moment between nappies.

I hope all is going well wherever you are and I will be back to you soon.

Cheers
Andy